Forketa

Mediterranean Restaurant

The Challenge

A restaurant situated at the very heart of the Sali harbour — beside an 18th-century baroque building listed as protected cultural heritage — needed a name and visual identity to match what it offered: a blend of modern and traditional Mediterranean cuisine, outstanding gastronomy in an authentically island setting.
Forteta Mediterranean Restaurant business card on dark stone table with fork

Concept & Solution

We found the name in a language that is slowly disappearing. Forketa — the local dialect word for fork, still heard among the older residents of Sali — captured exactly what we were looking for: something indigenous, island-born, and warm, while being unmistakably gastronomic in its reference. In form, we aimed to emphasise simplicity, modernity, and a refined dining experience. The part of the logo that clearly evokes the shape of a fork also works independently — multiplied and rotated, it becomes a pattern system that references the Mediterranean in all its expressions: fish, waves, sea, sun, coastline. One element, an infinite number of stories. Alongside the naming, logo, and graphic standards, we designed interior and exterior signage, menus, corporate stationery, staff uniforms, and promotional materials — all in harmony with the character of the place and the ambition of what it serves.
Forketa Mediterranean Restaurant branded placemat with fork and knife on wooden table

The Result

Forketa has established itself as a restaurant you must visit when on Dugi Otok. The visual identity and the restaurant's offering work in perfect synergy — guests recognise the character of the place at first glance, and confirm it with every plate.